About Astra

A new CRM from a team with more than 20 years in CRM

Astra CRM is built by the people behind Legrand CRM. We've spent two decades building CRM software for small and medium businesses, supporting the people who use it every day, and learning what actually helps a sales team.

Our story

Legrand CRM was first released in Sydney in 2003 as a desktop CRM for small businesses. It became known for one thing in particular: connecting the CRM to the accounting system. Sales teams could see customer balances, invoices, pricing and stock live in Legrand CRM without needing their own access to the accounting system.

Legrand CRM delivered integration with the US and international editions of QuickBooks, and several Australian desktop accounting systems including MYOB AccountRight, MYOB EXO, Sybiz and ABM. During the 2000's and 2010's Legrand CRM served businesses in Australia, New Zealand, the United States, Canada and the United Kingdom.

Astra CRM is not Legrand CRM with a new name. It is a new, cloud-native platform built from the ground up for how small teams work today. Everything we learned from twenty years of customers went into its design.

Recognition

Named one of The Sleeter Group's Awesome QuickBooks Add-Ons for 2007

"Once in a while, I find a QuickBooks add-on product that just hits the mark right in the center of the bullseye."
Doug Sleeter, CPA Practice Advisor, on Legrand CRM (2006)
"As a person that has sold and specified very large CRM systems this one works well with great technical support."
Greg W., Director, Building Materials, Capterra review of Legrand CRM (2020)

What twenty years taught us

Your CRM and your accounts belong together

Quotes at the right price, stock you can see, no double entry. Astra connects with Xero, MYOB Business and QuickBooks Online.

Marketing has to prove its worth

Every lead, quote and sale links back to the campaign that produced it so you know which campaigns deliver the best ROI.

Getting started should be simple

A guided setup, import wizards and on-demand screen-sharing take the complexity out of moving your data and setting up Astra CRM the way your business works.

Support from the people who built it

When you need help, you can request assistance from our support team and invite us to view your screen via the built-in screen-sharing request that only you can initiate.

See how Astra CRM could work for your team.

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